deen
deen

Services

  • Development of going-to-market-strategies and valuable support for implementing in retail (food, drugstore)
  • Workshops and presentations on topics like
    • Private Label-strategy (retailer and supplier)
    • Optimize the relationship between retailers and manufacturers
    • Structures, strategies and procedures of food retail in Germany, Austria, Switzerland
    • Discount in Germany and Europe
    • Brand or Private Label – work out the right strategy for new markets
  • Optimize the company strategy regarding marketing of Private Labels and/or brands
  • Analyze and challenge brand concepts – own brand, Private Labels – from retailer´s perspective (Sparring)
  • Support in commercial due diligences as private label specialist
  • Supervisory board membership (FMCG incl. start-ups)